Submission Guideline for Digital Materials

General Specs:
PaperCity is printed via heat-set web offset at 150 lpi on
45 lb. Gloss web offset stock.

Due to the nature of the printing process and paper stock that PaperCity incorporates, color may vary somewhat from preferred proofs.

Acceptable Media:
PaperCity accepts CD or DVD. Film is NOT accepted.

File types supported:
We accept Native Quark XPress, Adobe InDesign, Adobe Illustrator and Adobe Photoshop files as well as CT, TIFF, EPS and PDFx1a files. PaperCity only accepts Native files for the Macintosh platform. Any files prepared on the Windows platform must have all fonts converted to outlines. (Note to Quark users: XPress does not support this option.) PDFs created in graphic applications are not press-ready PDFs. Transparency settings and overprint can sometimes be an issue. Most of these issues occur during plating. To avoid these potential problems, it is important to provide a contract proof with any PDF. Problems will be evident on the proof.

Required Proof:
In order to maintain the most accurate color reproduction in our publication, we prefer a calibrated, GATF/SWOP-approved proof with color bars and marks. These proofs include: Matchprint (digital or analogue), Creo Proof, Polaroid Proof, Kodak Approval. For more information about GATF/SWOP standards, go to: http://www.swop.org/

Due to the nature of the printing process and paper
stock that PaperCity incorporates, color may vary somewhat from preferred proofs.

Unacceptable proofs include but are not limited to:
HP 5000, Epson5000/9000/10000, Inkjet and Color Laser Copier. These devices do not meet GATF/SWOP standards.
PaperCity will discard artwork after one year of
run month. Artwork will be withheld until account
is current. The design of an ad is an integral part of the style of PaperCity. PaperCity reserves the final approval rights on design and photography used in advertisements. Artwork should be approved by PaperCity before final production commences. Ads designed in-house or that do not arrive per spec sheet will be billed to client.

Production Notes:
Color: All ads must be CMYK. RGB and PMS (Pantone Matching System) colors are not acceptable.

Images: All images must be in CMYK or Grayscale mode at
300 dpi saved as TIFF or EPS. JPEGs and image files using indexed color, RGB mode or LZW compression will not
output correctly.

Ink density: Maximum ink density for any CMYK image
should be 280%.

Fonts: Please include all fonts used in your layout. Do not
stylize fonts in Quark XPress as this may cause them to output incorrectly.

Intervention: Clients submitting files incorrectly will be billed
any extra charges required for proper image reproduction.

Ad Sizes:
Please note that ads in PaperCity do not bleed. All ad sizes are a refection of live image area. Please include keyline to ad size if desired.

Live Ad Sizes Width Height
Live Ad Sizes width height
Full Page: 10.625” x19.25”
Junior Page: 8.25”x 14.5”
1/2 Horizontal: 10.625”x 9.5”
Magazine Page: 8.25”x 10.75”
1/3 Page: 8.25”x 8.25”
1/4 Page: 5.187” x 9.5”
1/8 Page: 5.187”x 4.625”

The design of an ad is an integral part of the style of PaperCity. PaperCity reserves the final approval rights on design and photography used in advertisements. Artwork should be approved byPaperCity before final production commences. Clients will be billed extra for ads designed in-house or that do not arrive per Spec Sheet.

Shipping:
Please send all materials to the attention of your Account Executive at:

3411 Richmond
Suite 600
Houston, TX 77046
713.524.0606
ATTN: Production Department 

Please direct any technical question to:
Alfredo Figueroa, Production Director at ext. 208 alfredo@papercitymag.com

Click Here for FTP Instructions

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