One bag, countless style options. From a $20 tassel charm to your own luxurious embossed leather initials, if you’re tired of carrying the same purse, change things up with pins, stickers, bits, baubles and more.

Take a cue from the stylish Nasiba Adilova and Chiara Ferragni, who decorated their Hermès Kelly handbags with stickers by Anya Hindmarch.

Here are 12 charms that will add serious panache to your handbag (or keys).

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