Gwyneth Paltrow Opens a Store in Highland Park Village: Here Are Your Goop Insider Must-Haves

Gwyneth Paltrow last came to Dallas in 2014, but it seems she couldn’t stay away for long. On Thursday, the actress turned lifestyle guru is opening a Goop boutique in Highland Park Village, where she hosted that first month-long pop-up several years ago.

Though it’s slated to close in June, the shop is a must-visit for devotees of Goop’s private-label skincare, apparel, wellness, and fragrance (Goop Glow powder, Luminous Melting Cleanser, and newly launched bath salts, sigh), plus an edited collection of non-Goop products from May Lindstrom, Vintner’s Daughter, Mono Juice, and Four Sigmatic.

There’s a marketplace divvied into smaller design and culinary spaces: a cafe with a menu developed from Paltrow’s cookbooks and Goop.com recipes, a Cointreau margarita bar, fashion closet, beauty and wellness apothecary, and a pantry stocked with home wares.

For the latest scoop on all things Goop, we polled their top peeps for what they can’t live without.

Best Comfort Food Recipe

“Cauliflower mac ‘n’ cheese [from the cookbook It’s All Easy]. The Gruyère, cheddar, Parmesan trifecta is genius. It might be the answer to more problems than we realize — and including an entire head of cauliflower lets me feel virtuous about the whole endeavor.”
— Danielle Pergament, editor in chief, Goop.com

Freshest Spring Fragrance

“In spring, I love to wear Goop Shiso. It’s this light, bright, almost watery-wet Japanese-forest fragrance. It’s sort of sunny, sort of shady, fresh, and so sexy.”
— Jean Godfrey-June, executive beauty director

Benefits of Bath Salts

“The best gift on earth, which I couldn’t resist giving to myself, is every one of the new Goop baths. They look, feel, and smell incredible. If you work out, Phys Ed will change your life. If you’re a person that ever has a bad day, The Martini is pure, emotional detox. And I stockpile Nurse in case anybody gets sick.”
— Jean Godfrey-June

Healthiest Margarita Recipe

“A simple, classic Cointreau margarita with a lot of lime, every time.”
— Britt Pattner, experiential creative director

The preferred Goop marg recipe is one part Cointreau, two parts Blanco tequila, and one part lime juice. Sip one at the Goop x Cointreau Margarita Bar inside the pop-up.

Build Your Go-To Uniform

“In L.A., work and weekend wardrobes are pretty similar. Every month, I add another Goop-label item to my closet. My go-to outfit is a pair of sneakers plus some very elevated denim. Frame jeans go with everything. A silk blouse to take it up a notch, and a cardi — I don’t leave home without it. Always close the deal with earrings.”
— Blair Lawson, chief merchandising officer

Fave Dessert From Gwyneth’s Cookbooks

“Coffee Granita. It’s not too sweet (I’ve always been more of a salt person); it looks hard to make (it’s not); it doesn’t put you to sleep; and it includes the three most magical words in the English language: coconut whipped cream.”
— Danielle Pergament

Must-Haves At Home

“A Nude Glass whiskey decanter set looks cool on a fireplace mantel and beckons guests to help themselves, which makes things casual and cozy… Coffee-table books you regularly pick up and flip through, while sitting by the fire. I update the stack with new books all the time, but currently I have Made to Measure; Commune: Designed in California; This Brutal World; Jacques Grange: Interiors; and Jasper Johns’ RA catalog.”
— Britt Pattner

The Magic Behind Goop Vitamins and Supplements

“Years ago, we wrote a story called ‘Navigating the Vitamin Aisle,’ and the response was huge, so we knew our readers wanted guidance. We decided to create simple, daily regimens of vitamins to address specific problems. All of the problems we addressed were born from the overwhelming response we saw to our articles.

For example, our Mother Load regimen came from a Q&A with Dr. Oscar Serrallach about postnatal depletion — one of the most heavily trafficked and highly shared articles we have ever published.

Our Effing Tired regimen came from a story we did with Dr. Alejandro Junger about adrenal support. Again, the response to the article told us that our readers had a problem that we could help solve.”
— Blair Lawson

Your Must-Stop Dallas Spots

“I’m having a huge bone-broth moment; the place in Dallas to go is Stocks & Bondy inside the Dallas Farmers Market food hall. They also have amazing soups. I love warm food!”
— Jean Godfrey-June

“I haven’t been to Dallas in 20 years, so it’s high time for a trip. I’m a vegetarian who wants to be a vegan, and I have it on good authority that Spiral Diner and Cosmic Café could tip me over the edge.”
— Danielle Pergament

“Mi Cocina for some no-frills Mexican. Pecan Lodge BBQ for deliciously smoked Southern barbecue. Nasher Sculpture Center is an oasis of modern and contemporary sculpture right in the middle of the city — spending an afternoon walking through the garden is pretty heavenly.”
— Britt Pattner

“I love Forty Five Ten downtown. The best part is the fragrance and beauty apothecary. I love to wake up and go for a morning run on the Katy Trail. FT33 is also a special spot. We did a Goop dinner there, and I appreciate chef Matt McCallister’s care for sustainability and his use of local ingredients.”
— Blair Lawson

Goop Dallas, 70 Highland Park Village, Thursday, April 12 through Sunday, June 3.