Fashion / Beauty

Girlboss Entrepreneur Rolls Out a Blowout Concierge App That Just May Change the Way You Look at Hair

Your Own Personal Assistant for Salon Time

BY // 04.18.18

A blowout is unlike any other mood booster out there on the market. It’s like shedding a layer of self-consciousness from the winter and emerging as a transformed woman. However, the difficulty in finding a good salon at the right time on the right day can become a frustrating task. But, like everything in our lives now, there’s an app for that.

PRÊTE is the first blowout concierge app that allows users to find trustworthy, top-of-the-line salons near them under time constraints at the tip of their fingers. Gone are the days of calling millions of stylists to find an appointment; PRÊTE does all the work for you. It’s like a personal assistant for hair.

The service came into existence when a girlboss wanted to solve one of women’s most tedious problems. At only 29, Nina Ojeda founded PRÊTE as her second company after she became sick and tired of taking the time to do her hair in the morning, rather than spending that time catching up on work. Little did Nina know that this annoyance would become her number one priority.

With PRÊTE, simply request a time and location range and the concierge will have an appointment booked in no time. It’s like magic. The app has a chic, simplistic aesthetic; reflective of the many hand-picked, luxury salons in your area. In addition, it provides exclusive pricing. Book one blowout for $35 or purchase a bundle of three $99, or five for $145.

Of course, there’s always the option of buying unlimited blowouts – a hair dream come true. If you buy an unlimited membership through the month of April, you pay $1,299 per year rather than the regular price of $1,499 per year.

The app is available in 12 markets at the moment: New York, Los Angeles, San Francisco, San Diego, Orange, Newport Beach, Chicago, Nashville, Austin, Dallas, Atlanta and Washington, D.C. However, rumor has it that PRÊTE will soon be taking its services to Houston. Texas, get ready to be astounded, because making an appointment for anything has never been this easy.

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