Houston’s Hottest New Swimsuit Store

Sea Turtles have officially descended upon River Oaks District — French swimwear brand Vilebrequin‘s sea turtle insignia, that is. The newly opened, 600 square-foot boutique marks the Saint Tropez transport’s first Texas outpost, providing Houstonians with an emporium of stylish, luxury swimwear (including the brand’s signature, colorful swim shorts).

“We are thrilled to bring the spirit of Saint Tropez to Houston, as our first step into the Texas traditions of a sophisticated lifestyle,” says Dinah Emsalem, Vilebrequin’s president of the Americas. “River Oaks District provides an array of exclusive brands that cater to a combination of luxury connoisseurs and international tourists, among which Vilebrequin perfectly fits.”

Expect a shopping experience that transports guests straight to the French Riviera. Think airy white and blue hues, walls adorned with graphics of the ocean and bleached oak wooden floors reminiscent of a Mediterranean beach hut.

Vilebrequin River Oaks District serves as the brand’s 25th US store and its 152nd store globally.

River Oaks District officially opened on Thursday, October 1. Other stores at the luxury shopping haven include Akris, American Food and Beverage, Anne Fontaine, Bonobos, Brunello Cucinelli, Bannou, Canali, Cartier, Chopard, COS, Patek Philippe at deBoulle, Davidoff of Geneva Since 1911, Dior, Diptyque, Dolce & Gabbana, Equinox, Etro,Giuseppe Zanotti, Hermès, Intermix, iPic Theaters, John Lobb, Kiton, Le Colonial, L’Occitane,Moncler, Planet Blue, Roberto Cavalli, St. Nicola, Steak 44, Stella McCartney, Taverna, Thirteen Pies, Tom Ford, Toulouse Café and Bar, Van Cleef & Arpels, Vilebrequin and Vince.