Korean Beauty Takes Over Nordstrom

It’s Candy Land Come to Life

By Brooke Roberts // Feb 20, 2017

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Korean Beauty is taking over Nordstrom.

Shop a wide range of exciting new products, like the A'Pieu set of 7 sheet masks ($18).

Chosungah 22's Dong Gong Minn Rocking Mascara, $22

Too Cool For School Egg Cream Mask, $24

Chosungah Dong Gong Minn Brow Maker, $22

One O Seven Snow Sheet Mask, Pack of 8, $20

Korean beauty products are taking over Nordstrom. As part of the department store’s Pop-In@Nordstrom series, the KBeauty pop-up shop includes more than 500 creams, cleansers, makeup must-haves, salt scrubs, and more available exclusively in Texas at Dallas’ NorthPark Center through March 30.

Shop brands including Too Cool for School, Creme, and Cool Enough Studio, plus newer labels we’re just starting to hear about (Hanahzo, One O Seven, DTRT). There are staples like voluminous mascaras and lipsticks, but we’re more intrigued by 24K gold-infused swabs, banana milk masks, and hydrating jelly eyeshadows.

Expect a new level of energy and excitement upon entering the pop-up, as its bright and cheerful decor reflects the aesthetic of Korean beauty. We equate it to stepping inside the world of Candy Land — walls are crafted of pink-and-blue cloud-shaped transparent gels, fuzzy pink yoga balls, kaleidoscopic wall art, towering mirrors, and a spinning KBeauty sign.

Nordstrom, NorthPark Center, 214.231.3900.