Fashion / Shopping

Morocco’s Magic Hits The Galleria with the Opening of a New Pop-Up Shop

Exotic Treasures Won’t Last Forever

BY // 08.02.17

With its exquisite architecture, incredible textiles, and rich color schemes, few countries have as distinct and romantic an aesthetic as Morocco. Now one Dallas-based retailer is bringing the magic of Morocco to Texas with a limited time pop-up shop.

Earthbound Trading Company will debut its Morocco-inspired collection on August 10, exclusively for sale its Galleria Dallas store and online.

The pop-up shop will include new and vintage Moroccan home decor items and accessories. The Earthbound team curated the collection after a 10-day journey through the country, exploring the Atlas Mountains, the markets of Marrakech, and the narrow alleys of Fes.

“When we went we tried to really get a feel for the country,” says Jerry Miller, Earthbound’s VP of merchandising. “We stayed in a riad in Medina, we took a cooking class to learn how to cook in a tagine, went to a market, went to the local baker in the Medina, and two of the women on the trip went to the local Hammam.”

The Earthbound team was enchanted by the gorgeous things they found in Morocco, but instead of doing a collection in all their stores, they decided to start out small with a single pop-up in their hometown of Dallas.

“We fell in love with Morocco and we wanted to see if our customer would relate to the products as much as we did,” says Miller.

Holiday Gifting

  • Loeffler Randall - Shoes
  • Bond No 9 - Perfume
  • Oscar De La Renta - Earrings
  • Museum of Fine Arts Houston
  • Wayne Smith
  • Asher Gallery
  • Elaine Turner - Felicia Stole in Magenta
  • Cotton Club
  • Cle Du Peau - Lip Gloss
  • Wayne Smith
  • Cle Du Peau - Nail Polish
  • Mariquite Masterson
  • Loeffler Randall - Clutch
  • Mariquite Masterson
  • Elaine Turner - GiGi Flats
  • Oscar De La Renta - Clutch
  • Cotton Club
  • Bond No 9 - Candle

The limited edition shop includes hand-woven market bags, hammered tea trays, tea glasses, tagines, lanterns, and one-of-a-kind vintage rugs and pillows.

The items will be available at Earthbound Trading Co. in the Dallas Galleria starting with the opening celebration on August 10 from 6  to 9 p.m. Stop by the free event to shop the collection, enter to win exclusive giveaways, and, in the spirit of Morocco, sip tea provided by Baboush.

“Tea is a big part of the culture, it’s part of getting to know someone,” Miller says.

Beautifully designed things are also a big part of the culture. No matter what style of home you have, Moroccan pieces are versatile enough to add interest in any space.

“The great thing about Moroccan decor items is that they can fit into a very traditional or a modern room,” Miller says. “It can be patterns piled on for a bohemian look, or a piece that’s more a feature in a really clean room. You could have a relatively modern room and have two pillows on a chair and it adds character.”

You may want to take a journey to the Galleria Dallas ASAP to explore the limited collection – once it’s gone, you’ll have to travel across the ocean to score Moroccan treasures.

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