The finale of the Tommy X Zendaya runway show had everyone up and dancing. (Photo courtesy of Tommy Hilfiger)
A model dances to the music in a Tommy X Zendaya Zodiac print dress with leather belt. (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya check coat, leather belt, polka dot neck tie, leather boots. (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya jacquard halter neck jumpsuit, polka dot necktie. (Photo courtesy of Tommy Hilfiger)
Tommy Hilfiger, middle, and Zendaya, right, take their runway bow. (Photo by Dave Kotinsky/Getty Images for Tommy Hilfiger)
Model Alek Wek closed the show in a Tommy Hilfiger Atelier embellished polka dot tuxedo blazer and pants. (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya metallic silk blend dress. (Photo courtesy of Tommy Hilfiger)
The high-energy finale of the Tommy X Zendaya runway show featured models dancing to the classic "Move on Up." (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya leather snake print jacket and pants. (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya polka dot organza blouse, velvet dot wide-leg pants, and velvet pants. (Photo courtesy of Tommy Hilfiger)
Tommy Hilfiger X Zendaya tailored leather coat, polka dot necktie, houndstooth check dress. (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya houndstooth check coat, wool logo hat, gloves, leather platform shoes. (Photo courtesy of Tommy Hilfiger)
Tommy X Zendaya polka dot organza blouse, velvet spot plunge bra, velvet bootleg pants. (Photo courtesy of Tommy HIlfiger)
Tommy X Zendaya metallic knit maxi dress, polka dot necktie. (Photo courtesy of Tommy Hilfiger)
Model Alex Wek joins in the fun at the conclusion of the Tommy X Zendaya runway show at the Apollo Theater.
NEW YORK — Tommy Hilfiger doesn’t do anything halfway.
While many designers have reduced their presence at New York Fashion Week, Hilfiger returned to the Big Apple for the first time in three years to throw a big blowout show showcasing his TOMMYNOW collection designed with actress Zendaya. He rented out the Apollo Theater in Harlem and created a setting worthy of a Broadway extravaganza.
The outside loading dock of the famed theater took on a block party atmosphere as dozens of musicians and singers performed such classic Motown hits as “Harlem Shuffle,” “Respect” and “Move On Up,” in front of a backdrop that included two brownstone buildings — complete with front porch stoops — and two oversized classic convertibles.
A diverse cast of models, including Precious Lee, Winne Harlow, Alex Wek, and a pregnant Ashley Graham, strolled and shimmied in styles that seemed heavily inspired by the 1974 film, Foxy Brown. Think form-fitting jumpsuits, wide-legged trousers and fitted blazers in snake print or burgundy velvet, metallic mini-dresses, check coats and houndstooth dresses, accented with polka-dot scarves, stiletto boots and wide-brimmed fedoras.
So what if the clothes got a little lost amid the hoopla — at one point a young girl belted out classic Aretha while a teenage boy demonstrated his best Michael Jackson dance moves and three violinists played their hearts out in the back seat of one of the convertibles — as long as the audience was this engaged. By the end of the show, the crowd of 900, including Gigi Hadid, Bella Hadid, Indya Moore and Meghan Trainor, were on their feet, dancing along with the models to the music.
The collection was presented in a “see-now, buy-now” format, so it’s currently available online at tommyhilfiger.com and at Nordstrom stores. Prices range from less than $30 for Zodiac print undergarments to $1,295 for a leather trench coat, although most items are in the $100 to $300 range.
Hilfiger returned to New York Fashion Week after showing previous TOMMYNOW collections in Milan, Shanghai, Los Angeles and Paris, where he and Zendaya collaborated together for the first time on a collection that was shown earlier this year. They both say this is their last fashion collaboration for the time being because of her acting commitments, but they haven’t ruled out working together in the future.