Dallas’ Own Version of Paris: A Stylish Magazine Duo and Fashionable Shoppers Delight in a New NorthPark Store
BY Linden Wilson Jobe // 11.24.17Merritt Beck, Krystal Schlegel
What: Parisian-themed fête for Longchamp’s new Mademoiselle collection
Where: Longchamp boutique at NorthPark Center
PC Moment: Shoppers were transported to Paris for the evening to celebrate the launch of Mademoiselle: chic hobo bags, accessories (belts, gloves), and winter ready-to-wear.
Along with InStyle magazine, hosts Merritt Beck and Krystal Schlegel welcomed a fashionable flock to the NorthPark store, where they sipped champagne and enjoyed hors d’oeuvres (caviar, mmm …) while browsing Longchamp’s luxury goods.
After snapping cute pics with the Simple Booth photo booth, which featured a colorful wall of Longchamp’s signature Le Pliage totes as the backdrop, partygoers stopped at the French-inspired flower cart outside the boutique to customize their own bouquets with blooms from David Kimmel Design.
Additional party favors included coveted Longchamp accessories, bien sûr, plus November and December issues of InStyle. Proceeds from the evening benefitted Heroes for Children.
Parisianing at Longchamp: Hosts Merritt Beck, Krystal Schlegel; Longchamp USA director of marketing and communication Nina Richter Guilbert, Longchamp NorthPark store manager Roland Perez, Rhonda Sargent Chambers, Bob and Myrna Schlegel, Jamie Singer, Abra Garrett, Andrea Weber, Melanie Zacek, Mike and Valerie Karns, David McKay, Maggie Parks, Kim Bannister, Kathy Fielder, and Jayne Herring.