Fashion / Shopping

Eye-Opening New Store Moves Into Texas’ Hottest Mall

And Houston and Fort Worth are Next

BY Sally Tamez-Martinez // 07.19.17

Warby Parker is continuing to spread the love across Texas with the opening of its third Dallas boutique at Plano’s powerhouse Legacy West development on Saturday, July 22.

The brand first brought its quirky, stylish frames to Dallas’ Knox-Henderson district back in 2014; a second followed last year at NorthPark Center. Austin has two locations, and Warby Parker should debut in both Houston and Fort Worth soon.

Know for its fashionable hipster specs, Warby Parker stocks its full run of eyeglasses and sunglasses at the Plano shop, including new summer releases that evoke a midcentury vibe with acetate and polished metal frames.

Similar to other locations, the store features a library-like feel with terrazzo-tiled flooring, marble tables, and an array of colorful book displays. Need a unique gift idea? Pick up Warby Parker’s own title, 50 Ways to Lose Your Glasses ($14.95, Hachette Books), available for purchase inside.

A special addition to the space is original artwork by Austin-based artist Bryan Keplesky, representing all there is to love about our state.

“We always consider the community when designing a new store and look to incorporate details that give nod to the area,” says Dave Gilboa, Warby Parker co-founder and co-CEO. “We felt Bryan made perfect sense. His eye-catching, field-guide-inspired mural perfectly captures Plano’s flora and fauna, plus includes some of our favorite things about Texas.”

Holiday Gifting

  • Loeffler Randall - Clutch
  • Mariquite Masterson
  • Cle Du Peau - Nail Polish
  • Oscar De La Renta - Earrings
  • Cle Du Peau - Lip Gloss
  • Nocturne Studio
  • Mariquite Masterson
  • Oscar De La Renta - Clutch
  • Bond No 9 - Perfume
  • Bond No 9 - Candle
  • Casa di Lino
  • Loeffler Randall - Shoes

Philanthropy is also important to the brand: For every pair of glasses purchased, one pair is distributed to someone in need through the Buy a Pair, Give a Pair program.

To celebrate the Plano opening, Warby Parker is releasing a pair of sunnies exclusive to Texas. With cool Flash Mirrored Pacific Blue lenses, the Downing frames in Whiskey Tortoise are a sleek option to get you through this extra-hot Texas summer.

Warby Parker, 7701 Windrose Ave., Plano.

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